Bonjour Mzansi: Emily in Paris Fragrance Collection Launches in South Africa

The Emily in Paris Fragrance Collection, marketed by Elizabeth Arden, has officially launched in South Africa. This fragrance range is meticulously blended to capture the essence of Parisian romance, infused with the effervescent joy, life, and love that the beloved series embodies.

An Ode to Parisian Charm

The Prestige fragrance house, Michel Germain Parfums, is thrilled to announce a partnership with Paramount Consumer Products to introduce the new fragrance collection inspired by the beloved series, Emily in Paris. This collaboration aims to captivate consumers with a luxurious Emily in Paris fragrance collection crafted by the renowned perfumer Michel Germain.

Aesthetic That Speaks Parisian Chic

The perfume bottle is a work of art, designed to reflect the chic aesthetic of “Emily in Paris.” Adorned with delicate Parisian motifs and a sleek, modern shape, the bottle is a perfect addition to any vanity. The packaging features iconic imagery from the show, making it a must-have collectible for fans and fragrance lovers alike.

The Four Signature Scents

Step into the world of Emily in Paris with four fragrances that capture her charm, confidence, and romance.

Emily in Paris Eau de Parfum

“Spritz like you are already famous!” – Emily

Emily in Paris embraces wild desires and dreams where happy, girl bosses spritz their way into a fantastically sparkling life of oh-so-delicious Parisian romance, seduction, and unending French celebrations of life, joy, and love.

With Fragrance notes of seductive Neroli dancing with sparkling notes, there’s also a joyful French Pear swirled with wild Black Currant Burgundy. A romantic Parisian Rose and a Jasmin bouquet entrance with feminine soft amber and dreamy Lily of the Valley for a delicious seduction that is pure femininity, Paris style.

Emily in Paris Heartfelt

“Love Forever.” – Emily

Emily in Paris Heartfelt embraces love forever. An oh-so-delicious Parisian romance swirled with seductive femininity, sweet dreams, and sparkling memories yet to come.

There are fragrance notes of wild strawberries crushed in sparkling Champagne-like swirls, dipped in lush notes of fruity lychee. The velvety aroma of romantic roses wafts over mouthwatering macarons laced with creamy French Vanilla, touched with seductive Santal.

Emily in Paris Romantic

“Ah, romance, exquisite romance!” – Emily

Emily in Paris Romantic, A Parisian-style that beckons with soft abandon, wrapped in Emily’s playful femininity and ever-blooming French sophistication.

Fragrance notes of crisp green apple open to a softly feminine pink peony and blooming magnolia. Velvety blonde French woods with a hint of seductive musk beckon with soft abandon.

Emily in Paris Je T’aime

“Paris has two languages: perfume and amour.” – Emily

Emily in Paris Je t’aime wraps playful femininity in joyful whispers of French love, vulnerability, and sophisticated seduction.

Fragrance notes of a playful mix of pink pepper, sprinkled with pink raspberry, open to a sophisticated garden of French Rose and gardenia, with modern amber that pairs with soft cashmere woods for a refined, seductive note.

A Parisian Scent In South Africa

Whether you’re a die-hard fan of Emily in Paris or crave a scent that speaks of adventure, romance, and style, this collection is your passport to Parisian glamour.

Emily in Paris Fragrances are now available at: Edgars, Bash, Truworths, Clicks, Takealot, and Superbalist.

  • Eau de Parfum 100ml: R1590
  • Eau de Parfum 30ml: R960
  • Body Mist 236ml: R400

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